Internationally Certified Image Consultant
Specialist in Advanced Colour & Personality Alignment
I am an accomplished and Internationally Certified Image Consultant. My name is Balambika Parikh, and I hold dual certifications from the renowned Indian School of Image Management and the prestigious International Image Institute. I founded Crimson Hues in 2020, embarking on a visionary journey to help people become more confident versions of themselves. My mission with Crimson Hues is to holistically elevate my clients' appearance, behaviour, and communication skills while placing a strong emphasis on sustainability.
To me, image consulting is not just about superficial changes; it's a profound process of personal evolution and self-discovery. I firmly believe that this transformation must be real, relatable, and sustainable.
With over 20 years in the dynamic fashion and garment industry, I have adeptly collaborated with a diverse spectrum of men and women. I am an expert in styling, wardrobing, decluttering, and colour analysis and focus on improving my client’s image to suit their body type, personality, lifestyle and work.
Dual certifications from the Indian School of Image Management (ISIM) and the International Image Institute.
Advanced Colour Analysis Masterclass, guided by the Sonia Dubey Dewan, AICI CIM.
VP-Marketing of the Association of Image Consultants International (AICI) – India Mumbai Chapter.
State President (Tamil Nadu) at the Women’s Indian Chamber of Commerce and Industry (WICCI) Image Consulting Council.
Received the prestigious ISIM Award for Outstanding Individual Consultant 2024 for my work in helping people and professionals transform their self-image.
Recognised as the Iconic Entrepreneur in Image Consulting by Nandish Communications’ Women Entrepreneur Awards 2023.
As an Image Consultant and State President (Tamil Nadu) for WICCI – ICC, I empower young women by enhancing their skills and self-image. My work there also focuses on educating young girls on the importance of hygiene, and positive body image, among other activities.
Honoured to have received the AICI Chapter Member of the Year 2024 at the AICI Global Conference 2025
Honoured to receive the Leadership Certificate for Speaker Support at the AICI Global Conference 2025 – a truly enriching experience to contribute and learn alongside global peers.
Working with Balambika has been an eye opener for me. I did not know that wearing the right colour, shape of the dress makes so much difference in the appearance. Post my pregnancy, I have struggled to be comfortable with who I am. The extra weight, stress of a newborn and managing work was getting to me. That's when Balambika helped me recognise my style, identify the colours that enhance my looks and get comfortable in my skin. This definitely helped boost my confidence.
JANANI
Client
Working with Ms. Balambika has been a truly life-changing experience. From the moment we began, her warmth, expertise, and attention to detail made me feel completely at ease. She didn’t just transform my wardrobe—Balambika helped me discover a style that genuinely reflects who I am and what I want to project to the world...I’ve noticed a significant shift in how I approach opportunities and relationships. I feel more empowered, more authentic, and more in tune with myself than ever before.
NIRMALA
Client
Transforming one's personal brand is no small feat, and working with Ms. Balambika and Crimson Hues has been an enlightening journey. Her keen eye for detail and personalized approach have helped take initial steps to enhance my image. It's just a start but will definitely make me a better person who has flair, confidence and authenticity. While navigating through the nuances of balancing professional, cultural elements and corporate enmeshment inertia is posing initial challenges, I trust that her expertise will ensure a seamless transformation.
SANJAY KUMAR
Client
No matter how old a person is, they would totally benefit from learning what their personal style is and how to dress for it. For this means everything from dressing for comfort, to success. And we all want to look at our reflection in the mirror and feel great about ourselves! At the grand old age of 45, thanks to Balambika, I have finally taken the first steps towards learning how!
LAVANYA
Client
A fantastic experience to become aware of my style, colour, body shops and proportion. I was inspired by your extended knowledge of fashion and a very good sense of style, expressed with strong professionalism. I thoroughly enjoyed our shopping and makeover sessions.
APARNA
Client
As a mother of 3-yr old, an entrepreneur building her business from scratch in the middle of the pandemic, there's been really no time to take a breath and look at myself, cater to my needs. I knew I needed a change for long. That's when I reached out to Bala, and she helped me usher in that change. She taught me how to keep my wardrobe sustainable and yet versatile. Just by changing my hair and glasses, we could bring out so much character.
AAYUSHI KANODIA
Client
As an Entrepreneur and a Management Professional, I was always presentable and well-groomed. Honestly, I never experimented on any looks, colours, textures and always been inside my comfort zone until I met Balambika!! I would gladly recommend Balambika as an Image Consultant to my peers and network because of her brilliant eye for details, good view about fashion, trends and she knows exactly what suits different body types and type of person.
RAGHAV
Client
Balambika's workshop was truly eye-opening. She delved into the fundamentals and provided insights into the intricate details of styling. I thoroughly enjoyed every moment of her two-hour session. Her expertise in deciphering personal styles was spot on and perfectly aligned with the workshop's name.
ARASI
Client
I have had the pleasure of knowing Balambika for the past 16 years. From the first moment it was evident that she possessed a remarkable talent for understanding and enhancing personal style. Balambika has been an indispensable part in my life. She has not only helped me discover my unique style, but also taught me how to carry myself with grace and poise both personally and professionally. It’s my absolute pleasure to recommend Balambika to everybody who is seeking a personal transformation.
KALPANA
Client
This journey with Balambika was as amazing as she is. She is understanding and thoughtful, and has answers to questions you haven't thought of yet. This whole process made me appreciate myself so much more. Now, when I look in the mirror, I actually love the person I see beautiful and amazing. The level of detail she goes into while she patiently waits for you to learn is extraordinary. I've realized that even something simple like the right shoes or a little accessory can totally change the vibe. I feel way more in tune with how I see myself and how I want to show up.
SOWMYA
CLIENT
I'm here to help and answer any questions you might have. I look forward to hearing from you.